Ultimate Guide to Furniture Fair Ho Chi Minh City Vietnam 2026

1. Why Ho Chi Minh City Is the Center of Furniture Fairs

Over the past decade, furniture fair Ho Chi Minh City has become a key search term for international buyers sourcing furniture from Vietnam. This is not accidental. Ho Chi Minh City plays a central role in Vietnam’s furniture industry thanks to its proximity to manufacturing clusters, export infrastructure, and the concentration of large-scale trade exhibitions.

1.1 The Role of Ho Chi Minh Furniture Exhibition Ecosystem

The strength of the Ho Chi Minh furniture exhibition ecosystem lies in its diversity. Multiple fairs are organized throughout the year, each serving different business objectives. Some focus on export-driven manufacturers, while others attract lifestyle brands, domestic retailers, or mixed audiences.

Saigon Exhibition and Convention Center in District 7, Ho Chi Minh City (source: internet)

1.2 SECC as the Main Venue for Furniture Fairs

At the center of District 7 stands Saigon Exhibition and Convention Center (SECC), the primary venue for most international furniture exhibitions. A SECC furniture exhibition is typically larger, more structured, and more export-oriented than events held at smaller venues.

SECC provides standardized booth layouts, professional visitor flow, and facilities suitable for serious B2B discussions. For this reason, many buyers searching for a furniture fair in Ho Chi Minh City specifically look for fairs hosted at SECC.

2. List of Major Furniture Fairs Held in Ho Chi Minh City in 2026

Understanding the main events helps buyers choose the right furniture fair Ho Chi Minh City based on their sourcing goals.

2.1 HAWA Expo

HAWA Expo is widely regarded as the most export-focused furniture fair Ho Chi Minh City. It attracts manufacturers with strong international experience, especially in wood furniture, outdoor furniture, and OEM production.

The fair emphasizes direct manufacturer access, making it suitable for importers, wholesalers, and brand owners seeking long-term partners. Many buyers prioritize HAWA Expo when planning a SECC furniture exhibition visit.

Open hours:

4 – 6 March: 9 AM – 5PM 

7 March: 9 AM – 3 PM

Venue: SECC – 799 Nguyen Van Linh, Tan My Ward, HCMC

HAWA Expo – Ho Chi Minh Export Furniture Fair (source: internet)

2.2 VIFA Expo and VIFA ASEAN

VIFA Expo and VIFA ASEAN are large-scale events that combine export and regional market exposure. These fairs offer a broad overview of Vietnam’s furniture industry, including both manufacturers and trading companies.

As part of the furniture fair Ho Chi Minh City ecosystem, VIFA events are useful for market scanning, supplier discovery, and design trend observation, though buyers may need additional filtering for export-only sourcing.

VIFA Expo and VIFA ASEAN in Ho Chi Minh City (source: internet)

2.3 Lifestyle Vietnam and Vietbuild

Lifestyle Vietnam focuses more on home décor, handicrafts, and lifestyle products, while Vietbuild covers construction materials and interior solutions. These events function as reference points rather than core sourcing fairs.

For buyers attending a Saigon furniture fair, these exhibitions help contextualize market trends but are less specialized for export furniture sourcing.

ATC Furniture exhibition booth at the event

3. How Furniture Fairs in Ho Chi Minh City Differ from Each Other

3.1. Difference by B2B Working Environment

3.1.1. Professional B2B fairs

• Meetings move fast from intro to technical evaluation

• You can discuss: MOQ, lead time, QC process, packaging standards, customization

• Easier to meet decision-makers and lock follow-up steps

• Examples: HAWA Expo, VIFA Expo

3.1.2. Mixed-audience fairs

• Conversations stay general and slower

• Harder to run serious sourcing meetings efficiently

• More time wasted screening exhibitors

• Examples: Vietbuild

3.2. Difference by Export Level

3.2.1. Export-focused fairs

• Emphasize: documentation, compliance, consistent batch quality, production control

• Better for: buyers who need stable long-term manufacturing partners

• Examples: HAWA Expo, VIFA Expo

3.2.2. Lifestyle or retail-oriented fairs

• Emphasize: display, aesthetics, trends, product variety

• Better for: inspiration and market scanning, less for deep factory evaluation

• Examples: Vietbuild

ATC Furniture exhibition booth at the event

4. Why HAWA Expo 2026 Is the Most Expected Furniture Sourcing Event in Ho Chi Minh City?

4.1 Clear Schedule and Efficient Time Planning

One of the key reasons HAWA Expo stands out is its well-structured event schedule. The open hours are clearly defined across multiple days, allowing buyers to:

• Plan meetings in advance

• Allocate time for technical discussions

• Arrange follow-up conversations on site

• Combine exhibition visits with factory tours

This structured timeline helps sourcing teams manage their trip more effectively, especially when visiting multiple suppliers within a limited timeframe.

4.2 Strategic and Convenient Location

• Open hours:

• 4 – 6 March: 9 AM – 5PM 

• 7 March: 9 AM – 3 PM

• Venue: SECC – 799 Nguyen Van Linh, Tan My Ward, HCMC

The event is hosted at the Saigon Exhibition and Convention Center (SECC) District 7, HCMc, Vietnam

This offers several advantages:

• Easy access from central districts

• Proximity to hotels and business facilities

• Convenient logistics for international visitors

• Comfortable infrastructure for large-scale B2B meetings

The location reduces transportation friction and makes it easier for buyers to move between exhibition halls, hotels, and factory visits.

4.3 Strong Pre-Event and On-Site Support

HAWA Expo is designed to support serious sourcing preparation rather than casual attendance. Buyers are encouraged to:

• Pre-register for faster check-in

• Review the exhibitor list beforehand

• Schedule meetings in advance

• Plan factory visits during or after the fair

4.4 Strong Manufacturer Lineup in 2026

Part of the strong 2026 manufacturer lineup, ATC Furniture with production strength and customization capability at SECC

For 2026, the event highlights a stronger lineup of established manufacturers, including ATC Furniture as a confirmed exhibitor, alongside other well-known names listed by the organizer such as INTERWOOD Viet Nam, NITORI Furniture Vietnam, and SCANCOM Vietnam.

Exhibitors are expected to clearly present:

• Production capacity

• Compliance certifications

• Customization capability

• Quality control systems

Visitors discussing at a furniture exhibition booth 

5. Practical Tips for Visiting Furniture Fairs in Ho Chi Minh City

Attending a furniture fair Ho Chi Minh City requires preparation to maximize results.

5.1 Choosing the Right Furniture Fair Based on Your Purpose

Buyers should define whether their goal is sourcing, benchmarking, or trend research. Export-focused sourcing aligns best with fairs like HAWA Expo, while broader exploration may include multiple Ho Chi Minh furniture exhibition events.

ATC Furniture booth at a furniture exhibition

5.2 Planning Time When Visiting Multiple Furniture Fairs

District 7 allows buyers to visit several fairs in a short timeframe. Proper scheduling helps avoid fatigue and ensures productive meetings at each furniture fair Ho Chi Minh City.

Entrance area of HAWA Expo 2024 exhibition hall

6. FAQ

6.1 How many furniture fairs are held in Ho Chi Minh City each year?

Ho Chi Minh City hosts several major furniture events each year, with peak seasons typically clustered around the first half of the year. The exact number varies depending on the exhibition calendar, but most well-known fairs are scheduled in cycles that repeat annually.

6.2 Which furniture fair should first-time buyers visit?

First-time buyers often start with a large, well-established fair to understand the supplier landscape and product categories quickly. If your priority is a more structured B2B setting at SECC, HAWA Expo is commonly considered a strong starting point.

6.3 Are all Ho Chi Minh furniture exhibitions suitable for B2B buyers?

Some exhibitions are more display and trend-oriented, while others are built for business meetings and supplier evaluation. Buyers should check the exhibitor profile and visitor focus before attending, especially if they need direct manufacturer access and export-ready discussions.

6.4 Where are most furniture fairs in Ho Chi Minh City located?

Most major fairs are concentrated in exhibition district 7 Ho Chi Minh, with SECC being the primary venue. This is why many visitors can attend multiple events within the same area during one trip.

6.5 Is it possible to visit multiple furniture fairs in one trip?

Because many fairs are held at SECC or within District 7, it is practical to combine visits. The key is to plan your schedule around your goals, prioritize the fairs most relevant to your needs, and leave enough time for meetings rather than only walking the halls.